Research | Projects
Research Projects
CONCEPTUALIZING BRAND HIJACKING: AN EMERGING PERSPECTIVE IN THE DIGITAL AGE
| Department | Dipartimento di Scienze Politiche e della Comunicazione/DISPC | |
| Principal Investigator | CONFETTO Maria Giovanna | |
| Funding | University funds | |
| Funders | Università degli Studi di SALERNO | |
| Cost | 1.960,00 euro | |
| Project duration | 11 March 2019 - 10 March 2022 | |
| Research Team | CONFETTO Maria Giovanna (Project Coordinator) CONTE FRANCESCA (Researcher) COPPOLA CARLA (Researcher) COVUCCI CLAUDIA (Researcher) PALAZZO MARIA (Researcher) PICIOCCHI Paolo (Researcher) SIANO Alfonso (Researcher) VELLUTINO Daniela (Researcher) VOLLERO Agostino (Researcher) |
